Engagement refers to the level and quality of interaction users have with a digital platform, such as a website, app, or social media channel. It includes actions like liking, commenting, sharing, clicking, or even just viewing content. High engagement indicates that users are actively participating and interested in what the platform offers. Companies closely monitor engagement metrics to understand user behavior, improve user experience, and drive growth. In cybersecurity, tracking engagement can also help detect unusual activities that may signal security threats.